A Strong Distribution Strategy Is The Key To Gaining Exposure For Your Real Estate Blog Posts

 

Introduction

​Posting to social media is a critical ingredient in any successful distribution strategy. But as crucial as it is, social media can suck up a lot of time. It would help if you dedicated your time to listing appointments or home showings instead of creating and posting content, which takes precious time from other time-intensive areas of your business.

Every real estate business needs a blog as a part of its digital marketing strategy. The challenge is getting the most return from the investment. Developing a successful blogging strategy can be very frustrating, especially if you are blogging for the first time. And often, even seasoned bloggers are so focused on creating content that they forget about gaining exposure for their content.

Marketers, specific bloggers, have used a variety of ways to gain exposure by getting their content in front of viewers. A well-thought-out distribution strategy can provide you with untold benefits. How do you generate traffic for your blog posts?

​

Missinglettr is key to gaining exposure for your real estate blog posts

​In this blog post, we’ll talk about the features of Missinglettr and how it can help you improve the exposure of your content and your social media game, taking them to the next level.

Disclosure

As proud affiliates for some of the resources/tools shown or listed in this article, I/we at {Titus Media Solutions, LLC} commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.

What is Missinglettr?

Missinglettr is a unique and innovative tool that is easy to use. It’s a social media tool designed to automate your social media posting. It allows you to upload your blog articles and convert them into campaigns that can be shared directly to social media, which will help you gain more exposure for your real estate blog posts.

If you’re looking for a way to step up your content distribution and social media marketing game, Missinglettr might be just what you need.

How can Missinglettr help you gain exposure for your real estate blog posts?

​If you want to create a social media campaign that will make an impact, then you should consider using Missinglettr. Thanks to its unique features, Missinglettr can help you create real estate social media campaigns and a distribution strategy that will get results.

So what are the key features of Missinglettr that can help you maximize your real estate distribution?

The Sidebar – Missinglettr

​The sidebar is your “control center” in Missinglettr. By hovering over the sidebar, you’ll see the options available to you, broken down into “Tabs”: Dashboard, Campaigns, Curate, Schedule, Analytics, and Settings. Each tab contains different features that will help you navigate Missinglettr.

So, the sidebar is the place to go whether you want to see an overview of your progress or plan your campaign schedule.

The Dashboard Tab – Missinglettr

Once you connect your social media accounts to Missinglettr, your Dashboard will show you an overview of your performance (expect to see a 30-day snapshot of how you’ve been doing.) The Analytics Tab is the place to go for a more detailed breakdown.

You’ll also see a snapshot of your posting health, including the ratio of post types, average posting frequency, and how many posts are in the queue.

The Dashboard will also give you “Recommended Actions,” including curated post suggestions and a list of social media posts scheduled to go live in the coming days.

The Campaigns Tab – Missinglettr

​Social Media Drip Campaigns are a great way to keep your social media accounts active without constantly creating new content. Missinglettr will automatically craft beautifully generated social media posts whenever you publish a new blog post. Thanks to Missinglettr’s AI technology, which analyzes your blog posts and looks for the best ones to share on social media. With this feature, you can be sure that your social media accounts are always up-to-date!

So, if you have a bunch of old blog posts that you want to give new life to, or if you’re regularly publishing new ones, drip campaigns are the perfect solution for eye-catching content that drives traffic to your blog.

Creating eye-catching content is as easy as 1-2-3. Once you’ve added your content source(s) (RSS Feeds, YouTube channels, etc.) to Missinglettr, all you need to do is publish your blog posts as usual. Missinglettr will automatically create a drip campaign for you, and all you need to do is review and approve the campaign. If you want to make any adjustments, this is the time to do so.

Missinglettr will identify the best quotes from your blog posts and find the right hashtags to use, so you can be sure that your content will reach the widest audience possible on social media. If you’re a bit of a control freak, don’t worry – you can also edit the generated quotes.

​Drip Campaigns 

They are divided into three columns: “Active,” “Drafts,” and “Completed.”
Any campaigns automatically created from previously entered content sources are awaiting your review and Approval. You can also add a new campaign by clicking the “(+) plus” button to create your campaign. You’ll need to enter the URL of the blog post you want Missinglettr to use to generate a campaign.

When the Active Posts are displayed, you can view a snapshot of the current campaigns, including the type of campaign, how far the campaign has progressed, and how many clicks it has received.

When the Draft Posts are displayed, you can view the campaigns awaiting your review and Approval. Clicking on each post will open up additional options.

When the Completed Posts are displayed, you can view the campaigns that have run their course. Clicking on each post will open up additional options.

Pro Tips:

• Ensure you integrate with Medium and turn it on to send the post to Medium dot com.
• Ensure you’ve set the “update blog post” reminder, especially for evergreen posts.

 

The Curate Tab – Missinglettr

​With Curate (A social media marketing feature that Missinglettr offers as an optional add-on.), you can easily find engaging content to share with your audience. You can also use the platform to share your content with other Missinglettr users.

Don’t sleep on the Curate add-on. One might think sharing content from other creators is counterintuitive. However, it’s a great way to get interaction on your social media feeds. I receive activity daily from the content I’ve shared from various authors thanks to Missinglettr’s tagging function. The Curate add-on is an excellent way to network with new people in your industry. 

Remember the theory of reciprocity – sharing others’ content will likely result in more of your content being shared. So be sure to add your content to the Missinglettr community!

​

The Schedule Tab – Missinglettr

​The Schedule feature is one of the essential aspects of Missinglettr. It allows users to manage and review all the content scheduled to post to their social media channels. The Schedule makes it easy for users to see the content scheduled to post and when and what content is a part of a drip campaign. The schedule feature makes it an ideal tool for bloggers who want to get better at content marketing.

​The Schedule is in a calendar format designed to help you see all the content you have lined up for publishing, so you can better plan your social media strategy. With Missinglettr, you can view all your entries at once or use the filter options to find a particular post.

For example, you can filter the entries by their Posting Status (Published, Scheduled, Awaiting Approval, etc.) or by Tags (Drip Campaign, Curated Content, etc.). You can also filter them by Workspace, and if there are multiple accounts or users, you can filter by name.

You can toggle the Schedule to show entries by day, week, or month. This way, you can see a “macro” or a “micro” view depending on your needs. You can drag-and-drop any post and place it on any other day you choose – easy peasy.

The Analytics Tab – Missinglettr

​The Analytics Tab is a great place to start if you’re looking for insights into your social media performance. You can easily view all your data from within Missinglettr without logging into different social media sites, making it easy to see how your social profiles perform.

The Analytics section contains details about your online presence on social media sites and a few details about your audience and the traffic you’re generating.

You’ll see how many total clicks you got during a set timeframe and your top drip campaigns. There’s also a chart that shows what browsers people used to find your content and the operating system used.

A section also tells you what time of the day you get the most clicks. You can use the data you gathered to improve how you use this social media tool to connect with your followers.

The Settings Tab – Missinglettr

​You have the power to tailor your Missinglettr experience and suit your needs by adjusting the various settings. The Settings Tab is where you’ll connect your social profiles. You can also change your date and time settings and any blackout dates and times.

If you want, you can customize your appearance by choosing a custom font. Additionally, you can select from various templates and customize them, so they fit your brand perfectly.
In the Settings tab, you can update your Curate settings, toggle between hashtag options, manage UTM parameters, add default hashtags, insert an RSS feed as a content source, and activate a URL shortener.

For your information, Missinglettr provides a URL shortener, but you could use a third-party shortener if you want to add a custom URL. And the Blacklist subsection is a handy place to enter words or phrases you’d like Missinglettr to ignore when generating Drip Campaigns.

What will it cost to get in on the Missinglettr gravy train? Good question. Let’s talk about Pricing Plans

First, the good news, Missinglettr has a free trial that allows you to try out any “paid plan” for 14 days. And you don’t even have to enter your credit card information to sign up.

Try Missinglettr Free

The free trial is perfect for bloggers who are just starting and want to see if the platform is a good fit for them. If it doesn’t work out or the timing isn’t right, no problem! You can sign up for the “Free Forever” version, which has minimal features but is still an excellent option for new bloggers.

If you’re looking to use Missinglettr to promote your content to other bloggers, please be aware that you’ll need to purchase the Curate add-on. It’s an additional $49 per month on top of the price of your plan. With the add-on, you’ll have access to all of Curate’s features, including content promotion. You will be able to browse and share content through the Curate Tab. However, without the add-on, you can’t promote your content to the Missinglettr community of bloggers. 

You can try the Pro Plan w/Curate add-on for a one-off cost of $5, originally priced at $108/ month – saving you $103! 

The Curate add-on is an investment that pays off. If you’re spending time creating content or hiring someone to create content for you, investing in tools that will help you promote your content and reach your target audience makes sense. Curate is one of those tools – it’s worth the price.

Solo plan    $19 /month For experienced but smaller blogs

Pro plan $59 /month For professional bloggers and large teams

Curate Add-On $49/month For professional bloggers and large teams

Agency Add-On $147/month For large agencies and large teams

​If you want the Agency feature that invites clients to collaborate with you on your Drip Campaign, that’s an additional $147 per month.

As I mentioned, the Solo plan is $19 per month, while the Pro plan is $59 per month. However, if you choose the yearly billing cycle, prices drop to $15 per month for the Solo plan and $49 for the Pro plan – a great way to keep some money in your pocket.

Let’s review the Good and the Bad – Missinglettr

​What are the upsides and downsides of using Missinglettr? Is it too good to be true, or is there a catch to using this automation tool?

The Good

Missinglettr is a fantastic automation tool that can help you save time and energy when creating social media posts.

The Bad

There is no catch to using Missinglettr! It is a legitimate tool that can help you improve your social media game and increase your blog’s exposure.

​

Is Missinglettr key to gaining exposure for your real estate blog?

​Missinglettr is a fantastic way to increase the reach of your blog. Through their distribution channels, your blog’s content can be seen by tens of thousands of people who might not otherwise see it.

If you’re looking for a way to expand your real estate blog and grow your business to new heights, then Missinglettr is a great tool. Missinglettr distributes your content across the web, making it available to a broad audience. This way, readers worldwide can enjoy your writing and understand what it’s like to live and play in your local real estate market.

We love Missinglettr – it’s a critical element of our blogging distribution strategy, and since we’ve been using Missinglettr, we’ve gained more views, leads, and, ultimately, more sales. If you’ve been working on your blog for a while but aren’t seeing the results you’d like, Missingletr may hold the key to your success.

​You don’t have to make a decision right away – Missinglettr offers a 14-day free trial on their paid plans and a free plan, so give Missinglettr a try to see if it’s the right solution. And if you decide to sign up, use the link to grab a fantastic offer – 50% off for three months. Either plan you choose will help blossom your social presence and surely help you get fresh eyes on your blog posts and gain new followers!

​

​

Wrapping things up

​Being a blogger can be difficult in today’s digital world. Thankfully, blogging platforms like WordPress make it easier than ever before to manage your blog. However, even with a Siteground-hosted WordPress website, getting your posts in front of your intended audience can still be challenging. That’s why proper distribution is so important. You’ll reach more people and gain exposure by learning how to distribute your real estate blog posts correctly.

We hope our blog post has helped you learn more about Missinglettr, how it can fit into your content distribution strategy, and how to use it to grow your real estate blog. If you have any questions, feel free to ask us in the comments. We’d be happy to answer any questions you have!

Share on Social Media