Posting to social media is a critical ingredient in any successful distribution strategy. But as crucial as it is, social media can suck up a lot of time. It would help if you dedicated your time to listing appointments or home showings instead of creating and posting content, which takes precious time from other time-intensive areas of your business.
Every real estate business needs a blog as a part of its digital marketing strategy. The challenge is getting the most return from the investment. Developing a successful blogging strategy can be very frustrating, especially if you are blogging for the first time. And often, even seasoned bloggers are so focused on creating content that they forget about gaining exposure for their content.
Marketers, specific bloggers, have used a variety of ways to gain exposure by getting their content in front of viewers. A well-thought-out distribution strategy can provide you with untold benefits. How do you generate traffic for your blog posts?
Missinglettr is key to gaining exposure for your real estate blog posts
In this blog post, we’ll talk about the features of Missinglettr and how it can help you improve the exposure of your content and your social media game, taking them to the next level.
As proud affiliates for some of the resources/tools shown or listed in this article, I/we at {Titus Media Solutions, LLC} commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.
What is Missinglettr?
Missinglettr is a unique and innovative tool that is easy to use. It’s a social media tool designed to automate your social media posting. It allows you to upload your blog articles and convert them into campaigns that can be shared directly to social media, which will help you gain more exposure for your real estate blog posts.
If you’re looking for a way to step up your content distribution and social media marketing game, Missinglettr might be just what you need.
How can Missinglettr help you gain exposure for your real estate blog posts?
If you want to create a social media campaign that will make an impact, then you should consider using Missinglettr. Thanks to its unique features, Missinglettr can help you create real estate social media campaigns and a distribution strategy that will get results.
So what are the key features of Missinglettr that can help you maximize your real estate distribution?
The Sidebar – Missinglettr
The sidebar is your “control center” in Missinglettr. By hovering over the sidebar, you’ll see the options available to you, broken down into “Tabs”: Dashboard, Campaigns, Curate, Schedule, Analytics, and Settings. Each tab contains different features that will help you navigate Missinglettr.
So, the sidebar is the place to go whether you want to see an overview of your progress or plan your campaign schedule.
The Dashboard Tab – Missinglettr
Once you connect your social media accounts to Missinglettr, your Dashboard will show you an overview of your performance (expect to see a 30-day snapshot of how you’ve been doing.) The Analytics Tab is the place to go for a more detailed breakdown.
You’ll also see a snapshot of your posting health, including the ratio of post types, average posting frequency, and how many posts are in the queue.
The Dashboard will also give you “Recommended Actions,” including curated post suggestions and a list of social media posts scheduled to go live in the coming days.
The Campaigns Tab – Missinglettr
Social Media Drip Campaigns are a great way to keep your social media accounts active without constantly creating new content. Missinglettr will automatically craft beautifully generated social media posts whenever you publish a new blog post. Thanks to Missinglettr’s AI technology, which analyzes your blog posts and looks for the best ones to share on social media. With this feature, you can be sure that your social media accounts are always up-to-date!
So, if you have a bunch of old blog posts that you want to give new life to, or if you’re regularly publishing new ones, drip campaigns are the perfect solution for eye-catching content that drives traffic to your blog.
Creating eye-catching content is as easy as 1-2-3. Once you’ve added your content source(s) (RSS Feeds, YouTube channels, etc.) to Missinglettr, all you need to do is publish your blog posts as usual. Missinglettr will automatically create a drip campaign for you, and all you need to do is review and approve the campaign. If you want to make any adjustments, this is the time to do so.
Missinglettr will identify the best quotes from your blog posts and find the right hashtags to use, so you can be sure that your content will reach the widest audience possible on social media. If you’re a bit of a control freak, don’t worry – you can also edit the generated quotes.
Drip Campaigns
They are divided into three columns: “Active,” “Drafts,” and “Completed.” Any campaigns automatically created from previously entered content sources are awaiting your review and Approval. You can also add a new campaign by clicking the “(+) plus” button to create your campaign. You’ll need to enter the URL of the blog post you want Missinglettr to use to generate a campaign.
When the Active Posts are displayed, you can view a snapshot of the current campaigns, including the type of campaign, how far the campaign has progressed, and how many clicks it has received.
When the Draft Posts are displayed, you can view the campaigns awaiting your review and Approval. Clicking on each post will open up additional options.
When the Completed Posts are displayed, you can view the campaigns that have run their course. Clicking on each post will open up additional options.
Pro Tips:
Ensure you integrate with Medium and turn it on to send the post to Medium dot com.
Ensure you’ve set the “update blog post” reminder, especially for evergreen posts.
The Curate Tab – Missinglettr
With Curate (A social media marketing feature that Missinglettr offers as an optional add-on.), you can easily find engaging content to share with your audience. You can also use the platform to share your content with other Missinglettr users.
Don’t sleep on the Curate add-on. One might think sharing content from other creators is counterintuitive. However, it’s a great way to get interaction on your social media feeds. I receive activity daily from the content I’ve shared from various authors thanks to Missinglettr’s tagging function. The Curate add-on is an excellent way to network with new people in your industry.
Remember the theory of reciprocity – sharing others’ content will likely result in more of your content being shared. So be sure to add your content to the Missinglettr community!
The Schedule Tab – Missinglettr
The Schedule feature is one of the essential aspects of Missinglettr. It allows users to manage and review all the content scheduled to post to their social media channels. The Schedule makes it easy for users to see the content scheduled to post and when and what content is a part of a drip campaign. The schedule feature makes it an ideal tool for bloggers who want to get better at content marketing.
The Schedule is in a calendar format designed to help you see all the content you have lined up for publishing, so you can better plan your social media strategy. With Missinglettr, you can view all your entries at once or use the filter options to find a particular post.
For example, you can filter the entries by their Posting Status (Published, Scheduled, Awaiting Approval, etc.) or by Tags (Drip Campaign, Curated Content, etc.). You can also filter them by Workspace, and if there are multiple accounts or users, you can filter by name.
You can toggle the Schedule to show entries by day, week, or month. This way, you can see a “macro” or a “micro” view depending on your needs. You can drag-and-drop any post and place it on any other day you choose – easy peasy.
The Analytics Tab – Missinglettr
The Analytics Tab is a great place to start if you’re looking for insights into your social media performance. You can easily view all your data from within Missinglettr without logging into different social media sites, making it easy to see how your social profiles perform.
The Analytics section contains details about your online presence on social media sites and a few details about your audience and the traffic you’re generating.
You’ll see how many total clicks you got during a set timeframe and your top drip campaigns. There’s also a chart that shows what browsers people used to find your content and the operating system used.
A section also tells you what time of the day you get the most clicks. You can use the data you gathered to improve how you use this social media tool to connect with your followers.
The Settings Tab – Missinglettr
You have the power to tailor your Missinglettr experience and suit your needs by adjusting the various settings. The Settings Tab is where you’ll connect your social profiles. You can also change your date and time settings and any blackout dates and times.
If you want, you can customize your appearance by choosing a custom font. Additionally, you can select from various templates and customize them, so they fit your brand perfectly. In the Settings tab, you can update your Curate settings, toggle between hashtag options, manage UTM parameters, add default hashtags, insert an RSS feed as a content source, and activate a URL shortener.
For your information, Missinglettr provides a URL shortener, but you could use a third-party shortener if you want to add a custom URL. And the Blacklist subsection is a handy place to enter words or phrases you’d like Missinglettr to ignore when generating Drip Campaigns.
What will it cost to get in on the Missinglettr gravy train? Good question. Let’s talk about Pricing Plans
First, the good news, Missinglettr has a free trial that allows you to try out any “paid plan” for 14 days. And you don’t even have to enter your credit card information to sign up.
The free trial is perfect for bloggers who are just starting and want to see if the platform is a good fit for them. If it doesn’t work out or the timing isn’t right, no problem! You can sign up for the “Free Forever” version, which has minimal features but is still an excellent option for new bloggers.
If you’re looking to use Missinglettr to promote your content to other bloggers, please be aware that you’ll need to purchase the Curate add-on. It’s an additional $49 per month on top of the price of your plan. With the add-on, you’ll have access to all of Curate’s features, including content promotion. You will be able to browse and share content through the Curate Tab. However, without the add-on, you can’t promote your content to the Missinglettr community of bloggers.
You can try the Pro Plan w/Curate add-on for a one-off cost of $5, originally priced at $108/ month – saving you $103!
The Curate add-on is an investment that pays off. If you’re spending time creating content or hiring someone to create content for you, investing in tools that will help you promote your content and reach your target audience makes sense. Curate is one of those tools – it’s worth the price.
Solo plan $19 /month For experienced but smaller blogs
Pro plan $59 /month For professional bloggers and large teams
Curate Add-On $49/month For professional bloggers and large teams
Agency Add-On $147/month For large agencies and large teams
If you want the Agency feature that invites clients to collaborate with you on your Drip Campaign, that’s an additional $147 per month.
As I mentioned, the Solo plan is $19 per month, while the Pro plan is $59 per month. However, if you choose the yearly billing cycle, prices drop to $15 per month for the Solo plan and $49 for the Pro plan – a great way to keep some money in your pocket.
Let’s review the Good and the Bad – Missinglettr
What are the upsides and downsides of using Missinglettr? Is it too good to be true, or is there a catch to using this automation tool?
The Good
Missinglettr is a fantastic automation tool that can help you save time and energy when creating social media posts.
The Bad
There is no catch to using Missinglettr! It is a legitimate tool that can help you improve your social media game and increase your blog’s exposure.
Is Missinglettr key to gaining exposure for your real estate blog?
Missinglettr is a fantastic way to increase the reach of your blog. Through their distribution channels, your blog’s content can be seen by tens of thousands of people who might not otherwise see it.
If you’re looking for a way to expand your real estate blog and grow your business to new heights, then Missinglettr is a great tool. Missinglettr distributes your content across the web, making it available to a broad audience. This way, readers worldwide can enjoy your writing and understand what it’s like to live and play in your local real estate market.
We love Missinglettr – it’s a critical element of our blogging distribution strategy, and since we’ve been using Missinglettr, we’ve gained more views, leads, and, ultimately, more sales. If you’ve been working on your blog for a while but aren’t seeing the results you’d like, Missingletr may hold the key to your success.
You don’t have to make a decision right away – Missinglettr offers a 14-day free trial on their paid plans and a free plan, so give Missinglettr a try to see if it’s the right solution. And if you decide to sign up, use the link to grab a fantastic offer – 50% off for three months. Either plan you choose will help blossom your social presence and surely help you get fresh eyes on your blog posts and gain new followers!
Wrapping things up
Being a blogger can be difficult in today’s digital world. Thankfully, blogging platforms like WordPress make it easier than ever before to manage your blog. However, even with a Siteground-hosted WordPress website, getting your posts in front of your intended audience can still be challenging. That’s why proper distribution is so important. You’ll reach more people and gain exposure by learning how to distribute your real estate blog posts correctly.
We hope our blog post has helped you learn more about Missinglettr, how it can fit into your content distribution strategy, and how to use it to grow your real estate blog. If you have any questions, feel free to ask us in the comments. We’d be happy to answer any questions you have!
How do you stay ahead of the curve and use messenger bots, a.k.a. chatbots, to your business’s advantage?
Social media is no longer just a trend. It is a powerful tool companies are using to grow their businesses. A recent survey from Statista showed that over three billion people were using at least one social media platform. That’s more than a quarter of the whole world’s population. Did you know Facebook, with the most significant number of users, is the most common social media platform? So why not make communicating with your current and potential real estate clients easier?
We are on the brink of a new era in communication, and Messenger bots, a.k.a. chatbots, are a game-changer in this new era of communication. Creative real estate companies are already capitalizing on this new age of communication and are getting significant results.
We wrote this blog post to help you explore why you need a messenger bot, how to leverage the features of messenger bots, which messenger bot you should use, and what your next steps should be to start using a messenger bot. Suppose you want an innovative solution to market your business and create better customer retention. In that case, I suggest you Read On!
Disclosure
As proud affiliates for some of the resources/tools shown or listed in this article, I/we at {Titus Media Solutions, LLC} commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.
Messenger bots are a game-changing communication tool.
Okay, but…
What are Messenger bots, a.k.a. chatbots?
Messenger bots, a.k.a. chatbots, are automated software programs that use natural language processing to understand a user’s request, question or statement and return a response. Today’s chatbots allow you to communicate with clients on websites, landing pages, and social media channels like Facebook, Instagram, WhatsApp, and Telegram.
Regarding the real estate industry, Messenger bots, a.k.a. chatbots, are game changers. They can help you communicate with customers, market your brand, and even automate tasks. They eliminate the need for a third-party customer service team to respond to repetitive questions from your clients.
Chatbots are a one-on-one communication tool that can help you deliver better service to your clients. They help keep your clients updated about your business’s latest deals, promotions, and updates. They can also help you with instant booking and appointment scheduling.
It’s impressive how far chatbots have come since ELIZA was first developed in the 1960s by Joseph Weizenbaum and his team at MIT. You can use bots for all sorts of things, like ordering flowers or getting upcoming weather forecasts. It’s incredible to think about how much progress chatbots have made in such a short time.
Messenger bots, a.k.a. chatbots, can undoubtedly help you market your real estate business and establish stronger relationships with current and potential clients.
How are messenger bots, a.k.a. chatbots, used in the business world?
When Facebook introduced chatbots to its Messenger platform, some analysts predicted that they would become a primary method of communication alongside text messaging. In contrast, others believed that they would be a fad. As of July 2018, Messenger has more than 120 billion users, which is expected to be more than 120 billion by the end of 2022, according to Statista.
Messenger bots, a.k.a. chatbots, are being used to deliver various services and products, from banking and payment services to movies and music to health information and news. Messenger bots, a.k.a. chatbots, are starting to take over the role of customer service workers, making it easier for people to get help with their issues more conveniently.
Chatbots are used in a variety of different ways, from being a part of a more extensive customer service department to being used to provide customer service for individual brands. Businesses are using chatbots to automate their sales and marketing and help companies advertise their products.
How are real estate businesses leveraging chatbots for marketing?
Chatbots have evolved to the point where they can not only handle simple tasks such as responding to customer inquiries, but they are also capable of handling more complex tasks such as real estate lead generation. You can use chatbots to find clients, schedule appointments, and follow up on leads. Chatbots can be used in both the consumer-to-business and business-to-business space. In the consumer-to-business space, you can use chatbots to connect with clients and help them with their mortgage applications, view the details of a home, or schedule an appointment to tour a property, all from the convenience of their smartphone. You can use chatbots to handle inquiries and lead generation in business-to-business.
Real estate is not a typical 9-5 job, and it’s a demanding industry where you have to work on your business 24/7. A real estate agent needs to be ready whenever a potential client contacts them. Some even expect you to respond at 2:00 am. That’s why real estate agents need a marketing tool that will work on their clients’ schedules, not the other way around. They need a tool ready to communicate with their clients 24/7. And it’s no wonder that so many real estate agents are adopting messenger bots, a.k.a. chatbots, to create a more personal and approachable way of marketing, especially when they aren’t available.
Chatbots are powerful tools that easily integrate with the tools you already use, like Instagram, Email, SMS, Online courses, Webinars, etc. Chatbots are limited only by your imagination.
Do I need a messenger bot in my real estate business?
Yes, you need a messenger bot in your real estate business! Having a bot that communicates with your customers on your website is crucial. You can market your website more effectively by making customer service faster, easier, and more personalized. They can also be employed as a lead generation and content distribution platform.
When considering whether to use a chatbot, It’s important to remember that building a successful real estate business is more than just traffic and leads; it’s about creating a positive experience for your customers and relationships that will last for years.
And since most people carry mobile phones, messenger bots can be easily accessed with a simple tap of a button, adding a chatbot to your marketing strategy should be an easy decision.
Are you ready to take the next step to elevate your real estate business?
We believe that messenger bots are an excellent way for real estate agents to connect with prospects and clients and differentiate their business in the digital market. We think it’s safe to say that chatbots will play a significant role in the future of our communication. If you want to learn how to use chatbots in your real estate business, we recommend ManyChat. It’s a very robust platform that is also extremely easy to learn and user-friendly.
Getting started: Here’s how you can connect your Facebook Business Page to your ManyChat account.
You can create your very own real estate messenger bot in just a few easy steps:
First: Connect Your Facebook Page to ManyChat
1. On the ManyChat site, click on the “Get Started Free” button.
2. A list of pages you are an admin of will pop up once you connect your Facebook account. Select the page that you want to connect to ManyChat.
3. Click on the “Connect” button. And that’s it!
Second: Create Your Greeting Text
When a potential real estate client reaches your messenger bot for the first time, they’ll see your greeting text. I recommend that you personalize it and let people know that it’s not an “actual” person; create a persona like “Sasha Bot” or “Realty Bot.”
1. Go to your dashboard, and click on settings. 2. Locate the “Greeting” text box, where you can fill in your message.
Pro Tip: Use your words wisely to make a great impression!
Third: Construct The Main Menu
Now that your greeting has been created, it’s time to construct your main menu. The main menu is a way for potential clients to navigate the conversation and get to your main offerings – services, a property walk-thru, or something else. You can direct people to outside links or keep them within the bot, and it’s entirely up to you.
To get started, head to the “Automation” tab on the left side of your dashboard. Type in your services, such as “Sell Your Home,” and select your options, then click ‘done,’ and your Main Menu is ready to receive potential real estate clients.
Fourth: Craft A Welcome Message
The Welcome Message is your chance to make a great first impression! The welcome message is the message a user will receive when they first message your page on Facebook, so it’s essential to set the right tone and expectations here. Some people like to personalize their chatbot by creating a persona, or avatar, to make it more fun and engaging. If you did this, this is the perfect place to introduce your chatbot to your potential real estate client, and be sure to let people know how they can unsubscribe anytime.
Getting started with your welcome message is simple and easy.
Here’s how: 1. On your dashboard, go to “Automation.” 2. Click on Welcome Message. You can start typing out your welcome message and setting actions here.
Now that you know where to start have fun crafting your messages using emojis, images, videos, and gifs. Remember, Chatbots are a lot like people; they should have unique voices and personalities. So bring your real estate Chabot’s persona to life, and have fun with it.
In Conclusion:
When marketing your business, chatbots can be a massive asset. They can interact with leads and clients via live chat, provide customer service around the clock, and deliver valuable information when needed. Many real estate agents and brokerages are excited about the potential of messenger bots to help their businesses grow. Chatbots are worth considering if you’re looking for ways to grow your real estate business!
Suppose you are interested in learning more about how messenger bots can help your business. In that case, we recommend you subscribe to our newsletter so that you don’t miss any of our blog posts or leave your thoughts about the next steps in the evolution of chatbot use in the real estate industry.
Everyone is online nowadays, and the number of digital marketing tools has multiplied. So, what should a real estate agent use to increase leads and conversions? The answer is quiz marketing.
Creating online quizzes is an intelligent way to reach your customers, build your brand, and drive leads to your website. You are connecting with your audience from the moment they start your quiz. When they put in their email address, you build on that relationship and keep your customers engaged with your brand. By the time they finish your quiz, you and your potential clients are ready to move to the next level; they feel that you “get them” – and that’s when the magic begins.
This blog post will discuss why quizzes are so effective and how to start incorporating them into your marketing strategy. So, read on!
But first, what is quiz marketing?
Quiz marketing is a potent research tool that can solicit feedback from your target audience. It is also an effective way to engage audiences and create a buzz around a product or campaign.
Whether trying to understand consumer behavior or promote a new product, quiz marketing is the perfect tool for collecting accurate and actionable data about your target market.
Disclosure
As proud affiliates for some of the resources/tools shown or listed in this article, I/we at Titus Media Solutions, LLC commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.
1. To Generate Leads
As a real estate agent, a consistent source of potential clients is crucial to business success. Quiz generators like Interact allow you to create quizzes with lead capture forms. They offer templates and different customization options to match your branding.
To gain deeper insight into a homeowner’s thoughts about the home’s condition. I would begin by using a captivating title, such as “Is Your Home Photoshoot Ready?”
Questions that you might ask:
What are your “Go-To” colors to decorate your home?
What best describes your bedroom dresser?
What do you look for when buying furniture?
Do you prefer a home with a craftsman rustic, eclectic bohemian, farmhouse, or a modern industrial feel?
Creating questions for your quiz can help you get to know your potential real estate clients better. By segmenting respondents into more defined target groups, you can better understand who your qualified leads are. As a result, you can market to those who have completed your quiz according to the discovered target persona. And you can continue interacting with your potential clients according to their place in the customer journey.
2. To Build Brand Awareness
Building greater brand awareness is one of the critical benefits of quiz marketing for real estate agents. By creating interactive quizzes, agents can engage potential buyers and sellers, showcase their expertise, and increase visibility and engagement with their brand.
For example, a real estate website that regularly features quizzes related to home buying and selling attracts more site visitors and creates opportunities to connect with potential clients. In this way, quiz marketing can effectively build brand awareness and strengthen relationships with potential clients in the real estate industry.
3. To Boost Lead Conversion
If you’re a real estate agent, you know that increasing your conversion rate is an essential goal after generating leads. And utilizing quiz marketing techniques is one great way to achieve this! By offering potential clients interactive quizzes that gauge their home-buying preferences and interests, you can more easily tailor your services to match their preferences. Plus, if you offer incentives or prizes to users who complete the quizzes, you’ll give them even more reason to take action and convert.
Real estate agents can use quiz marketing to increase conversion rates and provide personalized recommendations to clients. By segmenting customers and offering customized lists of available homes, agents can make it easier for clients to find the right property. Additionally, quiz marketing can help agents boost sales and maximize how many clients they can help.
4. To Boost Your Search Engine Optimization (SEO)
For three to five minutes, a quiz holds a user’s attention. Consider how low your bounce rate would be if every user stayed on your site for three to five minutes! A low bounce rate and a high visit rate indicate to Google that your site is “pretty cool.” And they’ll reward you with a higher search ranking.
Sure, you’ll need to employ other SEO tactics to boost your ranking significantly, but a quiz is a great place to start.
5. To Drive Traffic To Your Website
Quiz marketing is an effective way to increase website traffic. By creating engaging, interactive content that forces users to engage with your brand, you can draw in more visitors and keep them coming back for more. Additionally, this type of marketing ensures that your audience stays on your website for longer, allowing you to build better relationships with your customers and substantially impact their decision to work with you.
Ultimately, with the help of quiz marketing, you can boost your website’s visibility and grow your online presence effectively and efficiently.
6. To Educate Your Audience
Quiz marketing is an effective way to educate and engage a target audience. By creating quizzes tailored to the interests and needs of a particular demographic, real estate agents can help their ideal clients learn about the products or services they offer in a fun and more interactive way. When it comes to marketing, engaging content is key to deepening consumer trust in your brand. And one great way to create engaging content is through quizzes.
For example, if you ask your target audience about what affects real estate prices in their area, you can provide them with the answer and offer valuable insight into why this is true. Creating quiz content that educates and resonates with your audience can cultivate lasting relationships built on trust and market knowledge.
Where Can Real Estate Agents Find Interactive Quizzes?
If you’re a creative agent and ready to create your quiz, visit https://get.tryinteract.com/readytocreatequiz to create interactive quizzes that are fun and engaging to watch and that your viewers can share with their friends. You can also use the same quizzes in email marketing campaigns, landing pages, and other marketing channels.
Examples of their quizzes are:
Quiz marketing can effectively build brand awareness and strengthen relationships with potential clients in the real estate industry. Invest in the future of your real estate business by joining Interact’s free Quiz Mastermind 3-day Challenge, where they’ll build your quiz with you in 3 days using in-depth video workshops and private access to their community The Quiz Collective, …AND they even have bonus sessions!
Final Takeaway
Quizzes are a great way to generate leads, build brand awareness, boost conversions, and drive traffic to your website. They’re also a great way to educate your audience about what you do and how you can help them. Now is the time to start if you’re not using quizzes in your marketing. Titus Media Solutions can help you get started with quiz marketing and other tools to help your real estate business thrive. Contact us today at Titus Media Solutions dot com for assistance.
To drive more traffic to your website, consider investing in quiz marketing today!
QR codes – or Quick Response codes – are among the most popular 2D barcodes. With the rise in popularity of smartphones, real estate agents can deliver valuable information to a potential real estate customer, engaging customers directly on their devices. Real estate agents can use QR codes to direct customers to contact information and even an interactive home tour, increasing customer engagement and creating a more memorable interaction.
In this blog, we’ll take a closer look at how you can use QR codes to improve customer engagement, drive conversions, and effectively incorporate them into your real estate marketing strategy.
Here are the Top 5 Ways To Incorporate QR Codes Into Your Real Estate Marketing Strategy
Use QR codes to provide easy access to digital content.
Use QR codes to encourage customer reviews and testimonials.
Use QR codes to create a mobile-friendly website experience.
Use QR codes to drive social media engagement.
Use QR codes to promote special events and featured properties.
Disclosure
As proud affiliates for some of the resources/tools shown or listed in this article, I/we at {Titus Media Solutions, LLC} commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.
1. Use QR Codes to Provide Easy Access to Digital Real Estate Content
QR codes provide easy access to digital content, such as website pages, PDFs, images, and videos. Using QR codes is a great way to make your content more accessible to your audience and make it easy for them to engage with your real estate brand. And a great way to keep potential customers and followers up-to-date on your latest news and promotions.
2. Use QR Codes to Encourage Real Estate Clientele Reviews and Testimonials
QR codes encourage customers to leave reviews and testimonials. You can place QR codes on the marketing materials you give to your client, your real estate website, or your real estate office, and clients can scan the code to leave a review or testimonial. Using QR codes is a great way to collect valuable customer feedback.
3. Use QR Codes to Create a Mobile-Friendly Experience for your Real Estate Website
QR codes create a mobile-friendly website experience. You can place QR codes on your website that link to mobile-optimized versions of your website. Using QR codes is a great way to improve the user experience for mobile users and make it easier for them to convert to your website.
4. Use QR Codes to Create and Drive Social Media Engagement for your Real Estate Business
QR codes are a great way to attract new customers and followers. Adding QR codes to all advertising materials can create a more dynamic experience with your audience. They allow you to use visual marketing to your advantage and are a lot of fun. The people who scan your QR code will be taken to your chosen place, such as your Facebook fan page, YouTube channel, or website. As you can imagine, the applications for this type of online marketing are endless.
TIP! If you use QR codes in your advertising campaign, link them to places people want to see. For example, suppose you’re in a coffee shop and see a QR code that another agent has placed on his or her business card. In that case, you can scan it and instantly connect with that agent’s social media accounts – a great way to learn more about an agent and their services.
5. Using QR Codes to Promote Special Events and Featured Listings for your Real Estate Business
Use QR codes as a great way to share your special events and featured listings with everyone. Let’s say, for example. You have an open house on a property you have listed and want to share the details with everyone in the area. You can create a personalized QR code for this listing, which you can then display on a poster or flyer you hang up around the area or even on the actual sign of the property. Since QR codes are easy to read, anyone can quickly scan them with their smartphone and get all the necessary information. Plus, if they scan it while at the open house, they can view the details and automatically be added to your customer relationship manager, making it easy to reach out to them from your mailing list.
Do you use QR codes in your real estate business?
The real estate market is constantly changing. One thing that doesn’t change is that people who buy and sell homes have busy lives. School, work, and family obligations take up a lot of time. With so much demand for their time, how do you get the attention of potential buyers in today’s real estate market? You can do it by being creative with your marketing materials. One way to accomplish this is by using a QR Code.
QR Codes are a fantastic way to engage customers, provide them with more information about your business, and help them take the next step in their real estate journey. You can use QR Codes in your real estate marketing in various ways. You can use them to include more contact information for your business, including videos or pictures of current properties, have a link to your website, or contact you directly. There are a ton of different uses for QR codes, but the best way to use them is to incorporate them into something they already do. For example, say you have a sign in a client’s yard with your phone number. You can create a QR Code that links directly to your real estate contact page or website.
After reading this article, you should be familiar with QR codes and their use in real estate marketing. I’m sure you grasp that QR codes lead to valuable information, such as additional content on your website or a link to an upcoming open house event.
Conclusion
We hope you found this blog post interesting and informative. We like to stay on top of new technologies and trends, and we love to share our knowledge with our readers. Thank you for reading, and we hope you will stay in touch with us and our blog for more tips and tricks on QR codes and interactive content. If you have any questions or comments, please feel free to leave them in the comments section below.
Stop waiting – make a difference in your real estate business! Get creative, interact with your customers, and ensure you use the technology to its full potential!
BTW, we are always excited when one of our posts can provide helpful information, and we hope this blog post has inspired you to use QR codes to enhance your real estate marketing efforts and help you reach your real estate business goals. Are you ready to start using QR codes in your real estate marketing? Well, give Etch Encoder a try today!
If you have any other questions or concerns about using QR codes for real estate marketing, please continue reading our blog posts.
Your real estate website should be accessible by everyone.
The internet has become an essential part of our lives. We use it for work, play, and connecting with others. But what about those who don’t have access to the internet? What about those who can’t see, hear, or use a mouse? How can we ensure that everyone can enjoy the benefits of the internet? The answer is website accessibility. Website accessibility ensures everyone can use and enjoy your website, regardless of their abilities or disabilities. It’s about making your website available to as many people as possible.
Websites should be accessible to everyone, regardless of ability or disability. This post will give tips on making your website more accessible to everyone. By following these tips, you can help ensure that your website is welcoming and available to everyone, no matter how they access it.
Disclosure
As proud affiliates for some of the resources/tools shown or listed in this article, I/we at {Titus Media Solutions, LLC} commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.
Why is website accessibility important to your real estate business?
Website accessibility is important because it ensures everyone can use and enjoy your site, regardless of their abilities or disabilities. There are several reasons why website accessibility is essential.
First, it ensures that everyone can use and enjoy your site.
Second, it helps you reach a larger audience. By making your site rank higher through SEO – if your site is accessible to more people, it will likely rank higher in search engine results.
Third, it helps you build trust with your users. If users trust that your site is accessible, they’ll be more likely to trust your brand and recommend your real estate website to others.
Finally, website accessibility is simply the right thing to do. Sure, you may want to mitigate the risk of legal action since the recent Department of Justice’s affirmation that websites are considered places of public accommodations and must be accessible for people with disabilities. Ensuring everyone can use and enjoy your real estate website will make the internet more inclusive.
What are some common barriers to website accessibility?
There are several common barriers to website accessibility, including visual, auditory, physical, and cognitive impairments. Some common barriers to website accessibility include:
Visual impairments:
People who are blind or have low vision may have difficulty using sites that rely heavily on visuals. For example, they may not be able to see images or videos or have difficulty reading text.
Auditory impairments:
People who are deaf or hard of hearing may have difficulty using sites that rely heavily on audio. For example, they may not hear audio or video clips with sound.
Physical impairments:
People with physical impairments may have difficulty using sites that require a lot of physical activity. For example, they may not be able to use a mouse or keyboard or have difficulty reaching or manipulating items on a screen.
Cognitive impairments:
People with cognitive impairments may have difficulty using sites that require a lot of mental activity. For example, they may have difficulty understanding complex concepts or remembering large amounts of information.
How can you make your real estate website more accessible?
You can make your website more accessible, including adding alt text to images, using clear and concise language, and adding captions to videos. In addition to the above-mentioned tips, here are a few more ways you can make your website more accessible:
Design your website using a simple, easy-to-understand layout and navigation.
Avoid using pop-ups, auto-playing videos, or other content that could be disruptive or intrusive.
Include a search function on your website so users can easily find the information they’re looking for.
Make sure your website is compatible with screen readers and other assistive technologies.
Consider adding transcripts or captions to audio and video content.
Use clear and descriptive titles and headings to help users understand what the content is about.
Offer multiple ways to access content, such as providing a link to a downloadable PDF version of an article.
The internet has brought extraordinary levels of accessibility. People from across the country and the entire world can access all sorts of information through the click of a mouse.
However, the web has not yet been fully accessible to everyone. People still struggle to use the web daily because of different barriers they might face. Making your website accessible is essential not only for users with disabilities but for all users. By taking the time to make your website accessible, you’re making it more user-friendly for everyone.
In conclusion
We hope you enjoyed our article about how to make your real estate website more accessible. We’re committed to ensuring that everyone can participate in the services offered on real estate websites. We believe that thoughtful discussion is key to motivating agents to make their websites more inclusive and welcoming.
If you’re interested in taking steps today towards helping close the web accessibility gap, here’s a Pro Tip: accessiBe offers easy integration, an accessibility compliance statement, and, most notably, increased access for people with varied abilities. Start a FREE trial with the #1 Web Accessibility Solution.
Though not an all-inclusive list, we hope you take the time to review your website based on our tips and ensure that it is accessible to everyone. We would love to hear your thoughts on this topic! Please leave us a comment below. If you have any other questions or concerns about website accessibility. And thank you for reading. We are always excited when one of our posts can provide helpful information on website accessibility and inclusivity!
Interact Quiz Software is the boost you need for real estate lead generation
A quiz is a set of questions that helps you better understand your potential real estate clients. It can be used for anything from gathering information (such as demographics, interests, and values) to entertainment or instruction.
Quizzes are a great way to build engagement, trust, interest, and sentiment with potential real estate clients. Plus, they’re just plain fun! There’s no doubt that quizzes can be an effective way to generate real estate leads and drive traffic.
The Interact quiz software makes it easy to create engaging, targeted quizzes, polls, and giveaways that help you quickly identify your audience and determine which topics are most relevant to them. With Interact, setting up quizzes is easy, and you can use the lead capture features to segment your users based on their responses and skyrocket your conversion rates!
Disclosure
As proud affiliates for some of the resources/tools shown or listed in this article, I/we at {Titus Media Solutions, LLC} commission when you click a link for a solution/resource or gadget and make a qualifying purchase. It is, however, at no extra cost to you, and in some cases, provides you with a discount.
Let’s chat about the “Ins” and “Outs” of the Interact Quiz Software.
As a real estate agent, you understand how important it is to have easy-to-use, customizable, and mobile-friendly software. You also know that finding the right software for your business can be time-consuming and frustrating. That’s why Titus Media Solutions exists – to help you save time and frustration by answering your questions and providing you with software recommendations to help your real estate business explode.
Whether you want to create a quiz for your business or you’re searching for a viral sweepstakes software solution – we’ve got you covered. We think Interact is the perfect tool for creating quizzes that fit your needs, and we’re excited to tell you about it. And don’t forget, if you need help finding creative software solutions, don’t hesitate to reach out!
What is Interact Quiz Software?
Interact is a quiz software tool that helps you grow your contact list by focusing on lead generation. By interacting with potential clients in a fun way, you can connect with more customers and help them buy and sell homes. You can use Interact’s quiz features to create online quizzes that generate leads, segment your audience, and drive traffic to your real estate website. Interact supports a good range of email marketing platform integrations, but not all are native. However, the possibilities are endless with marketing automation platforms like Zapier and Make.
What are the benefits of using Interact?
Interact is easy to use
Interact is a user-friendly quiz design tool that simplifies the process of creating quizzes. It is easy to use and has a smooth user interface. However, it may not be the best choice for everyone. Interact’s user interface may be challenging to navigate if you don’t like intuitive user interfaces.
The quiz design process is simple, and users don’t typically get lost, but the step-by-step tutorials guide you when you need them. Interact makes it easy to create quizzes and lets you use various quiz types to develop targeted, focused quizzes to understand your clients and their needs. Overall, Interact is a reliable tool.
Interact lets you personalize your quizzes
Interact is quiz software that lets you create standalone quizzes; it allows you to personalize quizzes using different quiz types to get the most out of your learning experience.
You can choose from three formats or more appropriate “Quiz Types:” Personality,Assessment, andScored. Personality quizzes can help you get to know your clients. In contrast, assessment quizzes can evaluate your client’s knowledge, or you can use a scored quiz to instantly grasp your prospective real estate client’s level of homeownership knowledge.
Interact is excellent for collecting leads
One of the best features of Interact is its ability to gather customer details by capturing information from the quiz results about the people who take them. Interact can be connected with numerous email marketing platforms.
Interact is a reliable and user-friendly tool for lead generation. Based in the United States, Interact was founded in 2014. Over 9 million quizzes have been completed with it so far, and Interact boasts an 80% completion rate. On top of that, it generates around 42,000 leads per day.
Interact is easy to share on various channels
You can share Interact quizzes on your website, landing page, ads, or social media. Interact is easy to use and can be found on various channels. Interact helps you build a list of clientele, ultimately helping you serve more homeowners and future homeowners. Using Interact, you can increase homeowner engagement and learn more about potential and current homeowners’ interests.
Interact has a fantastic community and culture
Interact is a fantastic community that goes above and beyond for its subscribers. Interact provides access to quiz templates, case studies, blog articles, podcasts, top-rated reviews, and fantastic customer service. Interact allows you to connect with certified consultants and an exceptional collaborative community coaching channel. Interact is a fantastic way to get the most out of quizzes, polls, and giveaways to ensure your subscribers are fully engaged.
Interact is mobile responsive
When you white label your quiz using Interact, you’ll get a fully mobile responsive custom design. Whether you use a template or start from scratch, it allows you to style your quiz to match your brand and create seamless experiences for your ideal real estate clients.
And according to Statista,an estimated 307 million people own a smartphone. So the chances are good that your real estate clientele will take your quiz on their smartphone or tablet – so it better be beautiful and as responsive as possible!
Bonus– even if your website isn’t responsive, your lead magnet will be!
Interact has in-depth analytics
Interact’s in-depth analytics are super beneficial for users because they allow for more customization and insight. You can take a deep dive with survey-style analytics to see how many people answered each question, how they answered, and where they’re dropping off so you can optimize your quiz and your business.
Interact integrates with tracking pixels
Interact allows you to add Facebook and Google Analytics tracking pixels to your quizzes which are code snippets that will enable you to track user activity on your website. The use of tracking pixels is an excellent strategy because it lets users get to know their audience better. It allows users to retarget those who saw/started a quiz and create custom audiences for your quizzes.
For example, if you’re making a quiz titled – “What Type Of Home Are You?” about the types of homes, you could segment your audience to create a custom audience of quiz-takers interested in downtown condos or suburban homes. This way, you can serve them relevant ads in the future or even start another quiz that is specifically tailored to their interests!
Bonus – Interact offers a free plan
The Interact quiz platform offers a free trial plan that allows users to test out the tool’s full range of features. Free trials greatly benefit users who want to see if a software or tool is a “good fit” before committing to a paid subscription. The Interact Quiz Funnel Software can help you grow your email list, segment your leads, and recommend products to increase sales. Get started today. You can start trying the Interact Quiz Funnel Software free for 14 days!
How do I create an Interact quiz?
Step 1: Sign up for a free account
To sign up for a free Interact account, visit their website and click on the link in the heading. On the website, you will be able to find people like Jackie Aguglia who can’t wait to invest in your success. Book a call today and gain insight into any specific question(s) on your mind.
Additionally, Interact offers a variety of interactive exercises to help you learn more about the company and its products.
Step 2: Choose a template
The quizzes use beautiful stock images from Unsplash, and Giphy, making it easy to populate your quiz with diverse content, or you can upload your pictures – be sure to use the given dimension (to make your visuals look their best.) Don’t worry; you can preview the quiz template before you publish it. You can start with a blank template. However, I recommend that you use one of Interact’s existing templates.
To select an Interact template, click the Use “Template” button and edit it to fit your quiz’s design. You can change the format of your quiz by clicking the Edit Template button.
Step 3: Choose the goal of the quiz
Once you’ve selected the “Template” option, choose the goal of your quiz so that you can focus on your desired outcome. There are three (3) types that you can choose from:
Personality Quizzes
Personality quizzes are a fun way to learn more about your real estate clients and what makes them tick. When customers take a quiz, it helps you to uncover new aspects of their personality, including their mindset, habits, interests, and defining characteristics.
When a personality quiz is created effectively, everyone who takes it will feel like their final results fit them “perfectly.” Which will help you create a strong bond of trust as you show each audience member how deeply you understand them. The data from a personality quiz type can also be used to create targeted content for each personality quiz type, giving you more significant opportunities for a more personalized marketing strategy.
Assessment Quizzes
Assessment quizzes are great when you want to assess your knowledge on a particular topic or subject. As the quiz creator, you can choose whether you wish to include a correct answer for each question, or if you want to use the quiz as a personal assessment, you can get creative with your questions.
One of the biggest strengths of an assessment quiz is its ability to answer a direct question your quiz title already asks. Standard assessment quiz titles include How Much Do You Know About “Blank“? and Are You a “Blank” Expert? When creating a practical assessment quiz, you should ensure the final results answer the title’s question.
Scored Quizzes
Scored quizzes were a lot different than the quizzes we take now. In old magazines, you’d circle your answers and then turn to the back page to find your results – the higher your score, the better. Depending on how the quiz was set up, you might need to write down the numbers that corresponded with each answer you chose before tallying them all up. Only then would you discover your results based on your final score.
If you’re looking for a way to make quizzes more efficient and accurate, Interact is the perfect solution! Their platform automates the entire process, so you don’t have to worry about manual input or waiting for results. Plus, the quizzes can be customized to focus on specific topics or areas of knowledge. They’re perfect for educators testing their students, but they can also be used in real estate lead-generation scenarios.
Step 4: Customize your quiz
Regardless of how you started – a blank template or if you chose to use one of Interact’s existing templates, you could easily customize an Interact quiz to match your look and feel. I started mine with their “What Kind of Home Owner Are You?” template and then modified it to align with my brand colors. Interact makes it easy to customize my quiz and tailor quiz results that speak to my potential real estate clients.
Step 5: Add questions and answers
To add questions and answers to Interact, click on the “add questions and answers” link on the Interact home page. You can add as many questions and answers as you want. You can also add videos to your Interact quiz.
Pro Tip: Five to Seven questions seems to be the “sweet spot” for a quiz. Also, each question should be written in text, and each answer choice should have an image.
Step 6: Share your quiz
You can share an Interact quiz in several ways, including as apopup, announcement bar, or “page” on yourwebsite. You can also embed the quiz onto your website. To do so, go to the Interact website, select the desired quiz, select the “Share & Embed” button, copy the code snippet, and paste it into your desired location.
Step 7: Analyze your results
Interact provides data that can help you understand how people interact with your content. To view your analytics, go to the Interact website, select the desired quiz, select the “Analytics” button and review your results. When your review the information from your analytics, you can improve the effectiveness of your quiz content and sales conversions.
Additionally, Interact integrates with popular email marketing platforms making it easy to share quiz results with your email list.
PROS
An extensive template library
A Free Trial
Easy to use and generate quizzes quickly
A detailed dashboard
Three interactive content types
Solid Analytics
Numerous Pixel integrations
Contact Segmentation
Superb customer support and coaching community
Brand customization
Different sharing options
CONS
Cons
Three interactive content types
Solid Analytics
No split testing
You can create quizzes, polls, and giveaways with the Interact quiz software. So, if you’re looking for a tool to help you generate leads and grow your email list, Interact is a great option. It has a good range of native integrations with leading email and marketing software, so it’s easy to incorporate it into your existing marketing strategy. However, there are a few things to keep in mind. If you need robust analytics or split testing options or if you’re interested in other types of interactive content like calculators or an eCommerce tool, Outgrowmight be a better option for you.
Does Interact offer integrations that fit with my existing software?
Interact is focused on lead generation and driving website traffic, offering more than 50 integrations. However, you may need to pay extra to use some of the desired integrations because some integrations are not included with each pricing plan. Easily connect your quiz to your email marketing or marketing automation system to segment leads based on which quiz result they get and/or how they answer specific quiz questions and ensure quiz leads are automatically added to your existing system.
How can I use Interact to boost real estate lead generation?
With Interact, you have complete control over the look and feel of your quiz. Their partnership with Unsplash means you can easily add beautiful stock images to your quiz for an added touch of class. Plus, their quiz templates are fully customizable so you can create a unique quiz for your brand.
There are three subscription plans available for Interact: “Lite,” “Growth,” and “Pro.” Users can choose the subscription plan that fits their needs based on the number of quizzes they expect to create and whether they need to add a team member.
To create an Interact account,
Visit the website, select the “Start your free trial” button – select “create an account.”
Next, select which type of account you want to create: “Lite,” “Growth,” or “Pro.”
Finally, enter your contact information and click the “Create My Account” button.
The monthly cost for the “Pro” plan is $209. However, you can save up to 40% by paying annually. Once you have entered your credentials, the fun can begin.
Interact Lite Plan:
The Lite plan of the Interact quiz software includes the software for $27 per month and allows for five quizzes and up to 6,000 email leads per month. It does not include conversion tracking or analytics reporting, but if you need these features or are budget-conscious, the Monthly plan is the better option. The Lite plan includes three months of unlimited use.
Interact Growth Plan:
Interact quiz software is an excellent way to boost lead generation. The Growth plan includes the software for $53 per month, allows for 20 quizzes and up to 24,000 email leads per month, and has a wide range of integrations. The support team is excellent and offers conversion tracking.
Interact Pro Plan:
The Interact Pro plan is the most feature-rich and comprehensive plan available. For $125 per month, this plan allows users to create 50 quizzes, use their own custom branding, receive detailed analytics, and invite ten users. This level of control and performance is ideal for users who want to get the most out of their quizzes.
So, What’s The Final Verdict?
Interact has some significant advantages over other quiz software programs. It’s simpler to use and provides more flexibility with its quiz results. Additionally, Interact makes it easy to create personality quizzes that give clear answers. After researching the competition, we believe Interact is the best option because it provides in-depth analytics in an easy-to-understand format.
In Conclusion
There’s no doubt that quizzes can be an effective way to generate real estate leads and drive traffic. Interact quiz software makes it easy to create engaging, targeted quizzes that help you quickly identify your audience and determine which topics are most relevant to them. You can better target your content and messaging by segmenting prospective real estate clients based on their responses. Plus, with the powerful lead capture features available in the Interact quiz software, conversion rates for your quizzes will skyrocket!
If you’re in the business of selling homes, you know that your clients rely on you to help them navigate the process. It can be tough to figure out precisely what they need and want, but Interact’s quiz tool can save you time and potentially attract more business. It’s the best software on the market because it’s flexible and robust without being too complicated – sometimes, people add unnecessary complexity to compensate for missing something. I encourage you to try it out and see what your potential real estate clients think!
Use Interact quiz software to boost lead generation!
Thank you for reading about our experience with the Interact quiz software. We are always excited when one of our posts can provide helpful information on a topic like this! We hope you can share your thoughts with us on this article in the comment section below, and we hope that you will continue to enjoy our blog and are excited to hear what you think of it!
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